Category Archives: Video

Who’s responsible for your work-life balance? You!

18 March 2015 21:47 ,

Many of us in the work force are facing the same challenge: how to balance our working life with our private life.

In many  organisations, work gives great opportunities for personal development. In well-managed organisations, team members can pool their skills and jointly create a meaningful project. And that is often exactly what skilled creatives in the 21st century are looking for. But whether it is due to demanding bosses or through inherent perfectionism of the employee, the risk that work takes too much time out of a weekday is very present.

Few people live in Denmark, where the working culture seems to allow a good balance between work and private life. At least in the Brussels labour market that I am most familiar with, a strong working ethic is very common. Checking emails in the evening or already during the metro ride home? Responding a colleague during the holidays? Planning Monday’s to-do-list during the weekend? I think it occurs to most people I work with.

On a day that I got up in the early morning to start working, I stumbled on a TEDx talk on work-life balance by a fellow called Nigel Marsh. In his talk, he describes his ideal working day:

Wake up well-rested. Have sex. Walk the dog. Have breakfast with my wife and kids. Have sex again. Drive the kids to school. Do three hours of work. Meet in a mate to do sports in the park during lunch break. Do three more hours of work. Meet some mates for a drink. Drive home for dinner with my wife and kids. Meditate for half an hour. Have sex. Walk the dog. Have sex again. Go to sleep.

I fear that most work organisations are not fully compatible with this working ethic…

But the lessons from Nigel are serious. There are at least two important points in his talk. Firstly, certain career choices are incompatible with a meaningful family life. This is often forgotten or neglected, but it is absolutely true. In the Netherlands, there are some examples from politicians that have taken a step back to spend more time with their family. Mostly, they receive cynical reactions doubting their chances for survival. But it’s obvious: if your job requires you to always be on the job or to travel a lot, this will certainly affect your social and family life. Not everybody wants to make such a sacrifice.

But even outside these extreme cases, he makes another very important point. In the end, it is nobody but you who is responsible for your own work-life balance. Your boss ideally facilitates your happiness at work. Creches and paternity leave, a personal working culture or secondary benefits will all make you help to feel more at ease with your job. Still, your hours also matter. In the short term, your boss decides about your hours and when there is a need for overtime. But in the long term, there is only one person who decides how much and when you work: you!

Posted in: TED talk, video, work , Tagged: , , ,

La Grande Bellezza & the ability to enjoy our lives

18 February 2015 08:01 ,

“I have never read a novel in my life. There are only so many hours in the day and I have decided to fill them with activities rather than made-up stories” – Paul Dolan, Professor of Behavioural Science, London School of Economics

In my posts about happiness I don’t only write about reality, sharing experiences from travels and other activities or knowledge from scientific research on how our happiness works. For me, writing about happiness also means writing about the imagined worlds of literature, arts, and movies.

Happiness in made-up stories

When I have the time, I like to read and let the stories bring me to new places and join the characters on their journey through life. I agree with Paul Dolan, quoted above, when he recommends an active life. It’s true that being active is one of the ways to well-being. But I also have a vivid imagination. Contrary to Dolan, I think that made-up stories can result in real experiences, such as a feel of calm, excitement, or even  happiness.

Anybody who has ever enjoyed a novel or a movie would agree. There are a few movies that require us to use all our senses to grasp its meaning. For me, La Grande Bellezza, is one movie that is just like that.

I recently re-watched the story about Jep Gambardella (played by Toni Servillo), at 65 years the king of the jet-set of Rome. He deserves his fame to a novel he wrote over 40 years ago. Currently, he passes his days at big parties, artistic gatherings, his rooftop terrace with hammock in front of the Colosseum, and altogether living a life of mundanity.

Jep in La Grande Bellezza.

Jep in La Grande Bellezza.

Hedonism

La Grande Bellezza, directed by Paolo Sorrentino and Oscar winner in 2014, is a story about Rome, about art, and ultimately about (un)happiness. Since the beginning of philosophy, we have been looking for the answer to the question: ‘what is happiness’?. Traditionally, two answers have been dominant to that question: hedonism and meaning.

Let’s take hedonism, also known as utility or pleasure, first. This form is very much present in La Grande Bellezza. Objectively, Jep’s life is great: he attends the big parties and shows in town, he eats when he wants, sleeps with women when he wants. Jep describes the aim of his life in Rome as follows:

When I came to Rome at the age of 26, I fell pretty swiftly into what might be defined as the whirl of the high life, but I didn’t just want to live the high life, i wanted to be the king of the high life. I didn’t just want to attend parties, I wanted the power to make them fail.

Meaning

The second answer to the question ‘what is happiness?’ is meaning. At the same time as being the king of the high life, Jep is an artistic soul, observing the silence, his sentiments, emotions, and his fears… As a journalist and writer, but also as an individual, he is interested in the misery of human beings.

I was destined to be sensitive. I was destined to write. I was destined to be Jep.

La Grande Bellezza is a movie from which you can extract different messages or meanings. For me, the story of Jep is one of a failure to find happiness in meaning. His artistic career kicked off with a bang over forty years ago, when the girl he loved inspired him to write a revolutionary piece of literature. But with the girl, also his ability to write these kind of novels is gone. With the meaning lost, he tries – and fails – to find happiness in hedonism.

The wisdom to enjoy our live

In a sense, Jep is the most tragic of characters in a tragic movie. At the same time, La Grande Bellezza is a story that beautifully grasps many concepts about the beauty of life. If beauty is the ability and wisdom how to enjoy our life, as I read as a comment to a YouTube video with part of the soundtrack, there is not so much beauty in La Grande Bellezza as it may seem at first.

Beauty is the ability and wisdom how to enjoy our live

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Happy maps

9 February 2015 19:43 ,

Logic brings you from A to B. Imagination brings you everywhere. ~ Albert Einstein

When I was a kid, I loved to draw (fake) maps. I spent hours making up own country, usually going by the name of Jasperland. I’d draw cities, rivers, mountains, and desserts. I imagined coastlines and fields of far-away places. And beyond that, I could spend hours going through the atlas or starting at the map of Europe on my wall.

You can definitely say that maps were the passion of my youth. And although I still enjoy maps, I would say that happiness is my current passion. In any case, when I saw a TED talk on ‘happy maps’, it sure triggered me.

Data analyst Daniele Quercia combines the same two passions, maps and happiness, in a talk. Though he has used a bit too many public speaking tricks, his story seems authentic. Everyday, Daniele cycled to work. As advised by his mapping app, he took the shortest route, which happened to go over a car-packed big city avenue in Boston. One day, for some curious reason, he happened to take a side street instead and noticed the difference: he went through quiet streets with trees and breathing space instead of beeping cars.

Daniele figured that many people were like him, sacrificing quietness, beauty, and ultimately happiness for efficiency. If you lose three minutes going through a park instead of a normal street, your brain wins oxygen and your mind wins calmness.

Based on these realisations, he asked people what places they preferred, and created a mapping app that offers you the happiest, prettiest, and quietest route instead of only the shortest one.

Watching the talk made me think about how I go to the office myself. I live a fifteen-minute ride away. I don’t go through big avenues on my ride, but it is true that I get a fair amount of traffic. I do pass a park, but I am only outside of it. With a detour of three to five minutes, I go through the entire park. I’ll give it a try this week. I am curious to discover whether the maps I will be in touch with can help me discover better places and enter a state of happiness – just like when I was drawing them as a kid.

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Crush your comfort zone and make the magic happen

10 November 2014 19:46 ,

Go outside your comfort zone: that is where the magic happens

Have you ever been at a conference with a great speaker that you admire, dying to pose a question important to you? But maybe you were not sure how the audience would react, or you thought that the speaker could think you were stupid. Or you hesitated in phrasing the question, and whilst you were wondering what to say, all the questions rounds were closed. Too late. Opportunity gone…

One of the challenges that we all face as human beings is to exit our comfort zones. And yes, asking questions in conferences is not the most comfortable thing to do. We feel nice and cosy to spend time in the places we know, with people we know, and a conference isn’t necessarily one of these places. But to really have unforgettable experiences, we need to leave our comfort zones and discover the world.

Image found on Reallifecoaching.net

Image found on Reallifecoaching.net

 

Easier said then done. How do you leave your comfort zone?

Well, you don’t leave it. You crush it. Preferably by laying down on the street for thirty seconds. At least, that is the solution from Till Gross (see talk below). With a large dose of enthusiasm and flair, and based on scientific insights, he explains how laying on the street has helped him to get out of his own comfort zone and given him the self-confidence to try scary things. Think of speaking to a girl or approaching top experts in his field, psychology.

The message is simple: we all are afraid to step out of our comfort zone. But if we just start something exciting and new, we make the magic happen. And if we do it over and over again, at some point it will become normal. The example of asking a question at a conference is not a random one. I’ve tried I myself. In Brussels, one gets to attend a fair number of conferences. Initially, I would never speak. But at some point, I realised that I had to change that, and as a general rule, I told myself that I’d always ask a question if a could come up with a smart one. In the beginning it was difficult, but it quickly became a habit – and it still is. That doesn’t mean I always get an answer, or that they are always smart questions, but at least the barrier is removed.

But Till’s message is even broader than that. Crushing your comfort zone doesn’t only help you to experience new things and grow self-confidence. It also helps you to be happier. I absolutely believe is right in that. Often, unhappiness results from comparing ourselves with others, and having the feeling that we are inferior. When you are physically down on the street for 30 seconds, you start a process of not caring about what other people think. By doing so, you do not only remove a barrier to self-confidence, but also a barrier to happiness.

Laying down on the street doesn’t only crush your comfort zone. It can also make you happy.

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Mojitos, Lego and Beyond: Work and Motivation

6 October 2014 10:17 ,

Is there more to work than a means to pay for your mojitos?

Post-modern times require us to have complex skills in order to do our jobs well. This also influences how we feel about work in general: it is not just about making a living but also a way of self-realisation and a potential source to bring flow, meaning and happiness to our lives. TED speakers Dan Ariely and Dan Pink share their thoughts with us on the question: what motivates us to work?

Work and motivation

Dan Ariely

Dan Ariely is a behavioural psychologist who is on his way to becoming a TED star. His talks on irrationality, loss aversion and dishonesty have been watched by millions. Two years ago, in 2012, he was a TEDxAmsterdam guest in De Stadsschouwburg.

This time, he chose a different topic: work and motivation. Ariely discards the simple theory that most people only work in order to spend their money on mojitos while sitting on a beach. Beyond mojitos, what motivates people to care about their jobs? According to Ariely, meaning and creation are the main motivators.

Meaning

Ariely tells us the story of one of his former students who used to work for an investment bank. For weeks and weeks he worked on a presentation for an important business deal. He worked overtime, did the research and put together a slick powerpoint presentation. He delivered a stellar job and received the well-earned appreciation by his boss he was looking for. Then, things changed: he learnt that the deal was off and that the presentation wouldn’t be used after all. This news was such a disappointment to him that it took away all of his motivation to work (even though his work was beyond his boss’s expectations). As a researcher, Ariely’s job is to translate similar anecdotes and theories into experiments. In this case, he came up with an experiment to test the effect of demotivation on performance. Being a Lego lover, he thought Lego robots would bring him closer to the answer.

Ariely paid two groups of research subjects to build bionicles – a type of Lego robot. The standard condition comprised of presenting the robots built by the first group. But in the ‘Sisyphic condition’, the robots were destroyed in the presence of the subjects just after they finished building them. The result: any motivation to build the robots was crushed. Even those who stated they loved Lego, actually built very few of them.

The IKEA effect

It is not surprising that meaning and purpose are an important part of our motivation at work. Creating something that is yours is another source of motivation. Or in Ariely’s words: the IKEA effect. If you spend a number of hours assembling your own IKEA furniture, it’s very likely that you will be more attached to it: labour leads to appreciation. Children are another example. You may experience other people’s children as horrible creatures. But when they’re yours, you have already invested so much time and energy that they have become valuable to you. Ariely informs us that this effect has also been studied in experiments involving origami figures made by the subjects themselves.

Dan Pink

Autonomy, mastery and purpose

Career analyst Dan Pink has formulated his own answer to the question of motivation. He argues that in the current business climate, staff management is no longer suitable for the 21st century employee. Our jobs today require a specific set of skills. We do not live in a time anymore where a task is simply being executed as ordered. As the content of our jobs has changed over time, our management has to change, too.

Engagement can be reached with the help of three factors, says Pink: autonomy, mastery and purpose. We have the urge to be the director of our own lives, both in our private lives as well as in our jobs. We want to become increasingly better at what we do and we yearn to be part of something more meaningful, something larger than ourselves.

Thus, Dan Pink argues, our working cultures should be redesigned. We should build more (software) companies like Atlassian, where people have ‘Fedex days’, giving them 24 hour to solve a problem posed by themselves. Or, we should learn from radical reformers like Google, where engineers can spend 20% of their working time on projects they believe are important. Or we can work via the ‘ROWE’ (Results Only Work Environment) eliminating fixed working hours and meetings.

Challenge is what drives motivation. And companies can do so much more to create that challenge.

This article was first published on the blog of TEDxAmsterdam, as part of my series ‘TED & Happiness’. In this series, I explore some of the about fifty talks on happiness in TED’s library.

With great thanks to Tori Egherman for editing.

Posted in: also published elsewhere, TED talk, video, work , Tagged: , , , , , , , , ,

Happiness at work (II) – for your boss

29 September 2014 14:24 ,

Last week I spoke about happiness and the benefits it has for you. We aspire for happiness in so many areas of our life – family, friends, love, our sport of passion – but often work and happiness are seen as incompatible. I hope that my piece may have challenged some of your ideas.

Since the emergence of their discipline, organizational psychologists have spent decades to research the link between job satisfaction (or happiness at work) and job performance. Though initial research suggested a surprisingly weak correlation, more recent studies found a solid link, especially for jobs with more complex tasks: the happier you are, the better you perform.

There is no such thing as a free lunch

Many companies are also seeing to start that happiness policies are a worthwhile goal to pursue for them. They may offer free lunch, flexible working hours or other benefits to reward staff and show their appreciation. But the saying that there is no such thing as a free lunch also applies here: they have clear benefits for the employer.

As I mentioned last week, shoe retailer Zappos had made the happiness of their employees and customers a key priority, with great success. But there are other examples, like software firm Atlassian, where engineers have creation days to solve problems together in a team. Or places like Google or Facebook, where working conditions are shaped to allow for autonomy and creativity and are part of the mix to keep talent in.

Happier employee, a better company

Happiness at work is correlated with higher staff retention, less sick days, less accidents on the work floor, and better productivity and customer satisfaction. All good, one would say: happiness at work is good for individual employees and for their bosses and HR departments.

From the perspective of management, however, the argument might be different. Subscribing to the notion of neoliberal economist Milton Friedman, one could argue that policies to raise the happiness of employees are pursued at the detriment of the shareholder, and that it means that simply too much is being spent on employees.

Happiness, a good business case

Finance professor Alex Edmans had though that Friedman-adepts would be wrong. In a paper, he analysed the relation between happiness at work and subsequent profits on stock exchanges. (I can’t cover all methodological details here, but he measures happiness at work by a proxy: inclusion on the “Best Companies to Work” list. His research concluded that after companies reached high levels of happiness at work, their future (longer-term) stock market profits are about 2.3%-3.8% higher than other firms. Whatever Friedman thinks, happiness at work is a good business case.

But in the end, happiness at work is not for the shareholder. It is for the employee – each of us. I absolutely believe that there are ways for us to make ourselves happier in our jobs. A large part of our appreciation depends on motivation and perception. In many organisations, there is some degree of autonomy, and some possibilities to steer a position in a certain direction.

Happiness advice

If that fails, you might have another way to reduce boredom and stimulate inspiration. Try to convince your boss to hire happiness advisors like Nic Marks. Marks, of Happiness Works, thinks that happiness is a serious business: if happiness is associated with so many positive outcomes, employers would be stupid not to invest in it. A happier employee is a happier employee, which is great in itself, but also a better company. Happiness at work is not rocket science. It starts with asking people what makes them happy, what frustrates them, what keeps them going. And when you do that for your team, you can strengthen the positive points and tackle the weak ones – in the same way as a good manager would do with any problem in the office.

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Happiness at work (I) – for you!

22 September 2014 21:26 ,

100,000 hours. 6,000,000 minutes. 360,000,000 seconds. That is roughly the time of our life that we spend at work. And research shows, that work is one of the places where we are least happy: only commuting is worse. And people prefer to be in company of others (friends, relatives, customers) over being alone, with only one exception: people are rather alone, than with their boss.

But should it really be like this? What if we were happy for all those 100,000 hours?

Today and next week, I would like to talk about happiness at work. Today, I’ll talk about your personal happiness at the work floor. And next week, I’ll speak about the implications of higher happiness levels for companies.

A potential source of happiness

Image: Happyologist

Image: Happyologist

Not many people think of work as a potential source of happiness. In this conception, work and private life are two closely separated areas. In our private life, we go for drinks with friends, lay as couch potatoes watching TV and travel to Southern France. Our job is separate part of our lives, where we earn the money needed to pays those drinks, couches and TVs, and trips.

But a stimulating job can be a source of flow, of pride, and of happiness. Recently, more and more companies are taking up the challenge. One of the inspirations was American shoe retailer Zappos. For Zappos, happiness is a part of the firm identity. Founder Tony Hsieh wanted to be the retailer with the highest customer satisfaction. To do so, he believed he had to reach a high level of job satisfaction for his employees. That means many fun events and freedom on the job, and HR policies that are shaped by a Chief Happiness Officer. You can find it cheesy, but it seems that it works.

A happy employee is a happy partner

What you are experiencing at work, doesn’t only matter those eight (or nine) hours behind you desk. People typically take their emotional state from work home. A study found a link between work engagement and vigor of an employee at the end of their working day and their happiness level before going to sleep. And not only their own happiness: the effect even crossed over to their partner. The happier an employee, the higher the happiness level of their partner on the same day!

How can I increase my happiness?

You might be wondering: how can I increase my happiness at work? Honestly: I don’t know. You are the only master of your happiness. You might have some intuitive ideas how you could find happiness in the work place. That’s probably where I would start. But let me give you a hint where the answer could be.

During my Commission traineeship almost three years ago, I had a time when I was wondering about my career: where would I end up? What would I do? How would I know it would be right place for me? At one of the career-building events, the speaker referred to a TED speaker Dan Pink. His case is that as industrial times are over, post-modern jobs require a new set of skills. Creativity and flexibility become a lot more important than those during the time a worker followed orders and worked along an assembly line.

Autonomy, mastery and purpose

In this new era, what motivates us to work? Three factors, argues Dan Pink: autonomy, mastery and purpose. Autonomy: freedom in how tackle your challenges. Mastery: getting better and better. Purpose: doing something with a bigger meaning. I think he is right. And when I contemplate my job, and others I would be willing to do, I ask myself whether they do provide these aspects. When searching for happiness at work, aim to find a place that offers you autonomy, mastery, and purpose.

 

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The morality of the market: can everything be bought?

21 July 2014 12:48 ,

Can everything be bought?

Last week I wrote about ‘Happy Money’, written by Harvard professor Michael Norton, and concluded with him that happiness can be ‘bought’ when money is spent wisely.

Today, I want to face another question: should it be possible to buy everything with money, even if it is unjust, unfair or immoral? Another Harvard professor, philosopher Michael Sandel, has written a book pondering all facets of this question.

I bought Sandel’s book ‘What Money Can’t Buy: The Moral Limits of Markets’ in February, shortly before travelling to my course on happiness economics at Schumacher College. His prose made me realise how evasively money has entered all domains of life and how absurd some transactions are.

Allow an ad on your forehead: $777

In his book, he dives into various weird, and sometimes even out rightly wrong, areas of capitalism:

  • Lobbyist pay homeless people to wait in line for Congress hearings in Washington  (quite sure this does not happen in Brussels): $10-20 per hour.
  • The pay a six-year-old school child in Dallas gets for reading a book: $2.
  • Compensation for offering your forehead as an advertising space for Air New Zealand: $777.
  • If you are a woman addicted to drugs, you can ‘earn’ money by agreeing to sterilisation: $300.
  • Markets crowding out social values: priceless.

Some of these are clear excesses of capitalism, whilst others are a little more subtle. In a way, money and power have always mattered. Wealthy businessmen are sponsoring the presidential campaign Obama in the hope to get rewarded with an ambassador post or a certain policy. Or they might make a donation to an Ivy League university in the hope their children will be taken on. Like it or not, but I fear it is how the world works and worked for centuries. But even if that is reality, it does go against the principle of equality we all sympathise with – unless we risk losing out ourselves.

Rent-A-Friend: $10 per hour

Still, we know that these things feel a lot better and authentic when they are deserved. In 2000, a Dutch movie ‘Rent A Friend’ came out, about an an agency that rented out ‘friends’ to people that felt lonely. Despite the feeling that friendship can’t be bought, the idea has been taken up in real life: www.rentafriend.com boasts being able to offer over 500,000 ‘friends’, starting at $10 a hour, though many will waive their fee if you take them to a concert or sports event – very generous!

Markets in life and death 

Markets should have limits, argues Sandel. And it should be us as people, citizens, consumers to pose them. One of the most fascinating chapters talks about the markets of life and death. He documents many examples where life and death are sold and bought. For instance, he speaks of ‘celebrity death pools’, where people place bets on who is most likely to die.

Death list is one of these sites (though it appears there is no money involved). ‘Hopes’ are her on a death for Prince Philip or Stephen Hawking; Fidel Castro is on for the 11th year. Castro also makes it to a list at ranker.com. Here, voters have a good hand; six names out of the top ten have died this year.

But Sandel cites even crazier and more repulsive practices: employers  take life insurances on their employees, and then cash the payout if they die prematurely. Or people trade on the terrorism futures market, which rewards people who rightly guess when and where terrorists strikes, and how many people are killed.

Bring morals back to the market

From a capitalists perspective, there is nothing wrong with this. It is a market, and people are only accountable to themselves for their transactions. But as Sandel indicates, there are too many absurd, immoral, and sometimes plain wrong things that are bought and sold. And all this should stop.

Still, I don’t think laws and regulation are not the best ways to put limits to these markets. It is a moral issue, and it is our responsibility as citizens to reflect on our decisions and follow or moral compass. The limits of markets are set by consumers and nobody else. In recent decades, we have allowed ourselves to go way too far. It’s time to bring morals back to the market.

Everything can be bought. But markets crowding out social values: priceless.

 

Little surprise: also Sandel has given a TED talk about his work.

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How will you buy your happiness

14 July 2014 12:15 ,

Money can’t buy happiness, or so goes the common wisdom.

money can't buy happiness

Some say that despite this, it is more comfortable crying in a Porsche than on a bicycle. Others say that even if money can’t buy you happiness, it can buy a jet ski, which is pretty close.

money happiness jetski

TEDx speaker Michael Norton offers his own take on the matter. His research illustrates that if you think that money can’t buy happiness, you’re just not spending it right.

Norton is an associate professor in Business Administration at Harvard University and the co-author of ‘Happy Money: The Science of Smarter Spending.’ Of their five principles on happy money, I would like to focus on two: buying experiences and investing in others.

Buying experiences
One of the best ways to get the most bang for your happiness buck is to spend money on experiences. It’s not material goods, but rather, the special moments in our lives that we cherish. No matter what we buy, we adapt to material goods quickly. A new pair of shoes or amazing coffee machine will only retain its magic for a short period of time. Memories of special moments spent with fun people, however, don’t fade. Therefore, Norton’s advice is to go see a friend that you haven’t seen for a long time when the opportunity arises, and accept a monetary loss to book that great trip to Latin America. The fulfillment you’ll get will be a lot higher than for any luxury good purchase.

Spending money on others
A second way to ‘invest’ money in happiness is to spend it on others. In Norton’s talk, he explains the experiment that lead to this conclusion. And to test it, they gave money away. The setup of the experiment was simple: they gave Canadian students small amounts of money, around $5 or $20. Half were instructed to use it to buy something for themselves; the other half were asked to get a little gift for someone else. At the end of the day, the students answered a short survey about their happiness.

The conclusions were clear: for the students who bought something for themselves – say, a coffee or makeup – there were no major differences in happiness. But those who had bought something for others reported higher happiness levels. Further studies confirmed that the effect does not apply only to this particular demographic (Canadian students), but that the patterns were strikingly similar in Uganda and nearly everywhere else.

How will you buy your happiness?

An earlier version of this post was published on the blog of TEDxAmsterdam, as part of my series ‘TED & Happiness’, exploring some of the fifty plus talks related to happiness in TED’s library. Earlier posts covered flow (Mihaly Csikszentmihalyi) and ‘happiness advantage‘ (Shawn Achor).

Thanks to Tori Egherman for editing and for the illustration below.

SPENDING-ON

Posted in: science, TED talk, video , Tagged: , , , , , , , , ,

A feel good video to witness happiness

7 July 2014 22:04 ,

Editing a blog about happiness provides so many doses of positivity and optimism. Now people know about my interest (or passion, or obsession, according to some) to understand how happiness works, I often receive links to nice videos and articles to the topic. I received this one from one of my colleagues.

This is a feel good video and commercial at the same time – it’s a Thai life insurance company telling us about happiness. Feel good is a difficult genre, especially for companies. If the story is too sweet, or over the top, your ad becomes cheesy. But I think their video strikes the right tone and shares a story that everybody can feel – and witness happiness.

The story reminds us how small and big, and simple, happiness is: if the seeds of kindness and optimism are sown everyday, happiness can flourish.

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